About us

Electric AveNu and Iron City is your one-stop shop for the latest GEM inventory in Arizona. With two locations, in Phoenix and Casa Grande, we are centrally-located to meet your needs. Check out our inventory online or call, email or stop by!

WELCOME ELECTRICAVENU

Iron City is a family-owned and operated Polaris, and GEM dealer. We have two valley locations to better serve your parts, accessory and service needs open weekdays and Saturdays too! We stock the complete line of ATV’s UTV’s and side by sides like Polaris Sportsman’s, ACE, Rangers, RZR’s, and Gem Car.

Our family first became involved with Polaris® in 1986. For more than 20 years, the Polaris® products were sold alongside our farm and construction machinery offerings mainly from our location in Phoenix, AZ. In 2010, we opted to separate the Polaris® product line from the balance of the business and began to build a full line Polaris® dealership. In 2014, we opened our second location in Casa Grande AZ.

Throughout the past 30 years, we have remained engaged with Polaris®, the outdoor power-sports industry, and the enthusiasts who rely upon Polaris® products for work, relaxation and for excitement.

We strive to have a complete selection of repair parts and accessories on-hand in either of our warehouses to help you get going when you are ready to ride. Our technical staff is Polaris® Silver Certified, and our parts teams know how to find even the hardest parts at the best prices available. Everyone is here to help you find what you need between 9:00 am and 6:00 pm M-F and 9:00 am to 1:00 PM on Saturdays.

We offer a no-hassle, no-haggle buying experience unlike any other. No hidden sales manager to see, no desert riding packages to buy, no trumped up interest rates, and no surprises from the finance manager at signing. We pride ourselves in getting you in and out in as close to an hour as possible when you need to get out there and get to riding.

Our approach to sales has always been low key, fair, friendly, helpful and accommodating. We offer an in-store “out the door price structure” that includes all taxes and doc fees, with no surprises. The sales team is trained to help you find the best finance options for your pocketbook. And we do try hard to pay you the most for any outdoor product you might have an inkling to trade out of.

We remain locally connected and personally engaged in the business. Our staff is from families in our community who are enthusiasts themselves. Many of our customers have been coming to us for almost 3 decades for their outdoor power-sports support and we know many by name and the models they own.

If you appreciate a solid ownership experience and like to be treated as a client rather than a prospective buyer, we offer a unique atmosphere to shop in. Come on by, meet us, tell us what your goals, challenges, and ideas are and we’ll do our best to work with you to deliver the best bang for the buck you might imagine.